Samsung gives a glimpse into the future with Bespoke AI appliances for a better, more connected life you and your home deserve.

Ogilvy Work

 
 

We introduced Bespoke AI Appliances, flaunting their seamless connectivity that lets you ditch the chores and dive straight into the best parts of your day.

Because when you can’t look at another dirty dish or sock, Bespoke has your home covered with just one tap.

Giving you the freedom to do less and live more.

ECD: Mohamed Diaa

CD: Will Montgomery

ACD: Alice McCarthy + Amanda Kim

Art Director: Haleigh McMackin 

Copywriter: Dana Kaplowitz

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